Website Planning
Phase 1: Discover
Client & Business Owner Interviews
Nobody understands your business better than you do - and we want to understand it too. This is the stage where we learn everything we need to know to help you with your online strategy.
Goal Analysis
What do you hope to achieve with your business in the upcoming years and what role will your online strategy play in reaching those goals? Will your website be the way your clients find you? Do you plan to sell products or services online? Will your site connect to other social marketing opportunities?
Industry & Competitive Analysis
Once we understand your business, Ubiquitous Concepts researches what others in your industry (including your direct competitors) are doing both online and offline to promote and market their business. This will help us position your website’s design and content in a competitive fashion.
Phase 2: Plan
Prioritize Features and Sitemap
Determine features that are critical for the success of your website
Break down Features & Functionality
Determine technical requirements of your website (i.e. e-commerce functionality, social media platforms)
Information Architecture:
Determine how will information be structured on the website (content management systems, database structure and management) We can help you understand this.
Phase 3: Visualize
Wireframe Creation
This is where we translate ideas into visual imagery that gives you a clear idea of what the website will look like (in terms of structure) before the actual web development begins.